The Kendeda Building solar canopy at Georgia Tech

The future of energy is local

The clean-energy revolution is bigger than anyone realizes.

Small-scale solar and batteries are rewriting a $2-trillion industry from the outside in — driven by data, not hype.

330kW

solar canopy — the Kendeda Building, Georgia Tech, Atlanta

The numbers

The state of the energy transition

The data behind the revolution — every figure sourced in our Math & Facts.

  • 15×

    Drop in the cost of LED lighting as sales volumes grew, 2010–2019.

  • 13×

    More jobs per megawatt from residential rooftop solar than utility-scale (26.6 vs. 2.1).

  • 73×

    Farther a car drives on an acre of solar than an acre of corn grown for ethanol.

  • 88%

    Drop in lithium-ion battery cost from 2010 to 2020.

  • 86%

    Of all new global power capacity added in 2024 was renewable.

  • 355

    Essays and interviews published on the project.

Bill Nussey on the TEDxPeachtree stage

Bill’s TED Talk

The future of energy is local

25K

views and counting — a talk that’s become a calling card for the local-energy movement.

The people

The visionaries behind the breakthroughs

From the installers on the roof to the icons who rewrote whole industries — the clean-energy revolution is a human story.

  • The installers

    Renovus Solar — local rooftops

  • The entrepreneurs

    Bringing power to off-grid Africa

  • The builders

    Utility-scale teams

  • The pioneers

    Edison and the originals

Freeing Energy book

The essential read

Freeing Energy

How innovators are using local-scale solar and batteries to disrupt the global energy industry from the outside in. Bill Nussey takes readers to mud huts in Africa, off-grid farms, and the front lines of the clean-energy revolution.

🎙 Bill also hosts The Freeing Energy Podcast, the #1-ranked show in renewable energy. A few recent episodes:

All episodes →

A pattern we’ve seen before

History rhymes

The stories behind today’s revolution. Tag any post “History” to add it, and drag to set the order.

Start here

Energy 101

Clear, jargon-free explainers on how energy really works. Tag any post or page “Energy 101” to add it here.